Digital Advertising

What tools can I use to promote products/services? As a freelancer, I help brands implement your online marketing efforts and measure their impact

My expertise in digital advertising

Promote your brand

Online advertising requires the implementation of a strategy, which itself is based on an analysis. Then, measure to evaluate if we have reached our goal or if we need to rectify the situation. Through my articles and consulting missions, I accompany brands through the entire process (analysis, strategy, implementation, measurement and optimization)

Search campaign

  • Campaign Set Up
  • Campaign Optimisation
  • Tracking & Reporting
  • Google Ads, Bing & SA360

Display campaign

  • Campaign Set Up
  • Campaign Optimisation
  • Tracking & Reporting
  • Google Ads, DV360 & CM360

Dashboard

  • Visualisation of paid media performance
  • Measure de return on investment
  • Measure cross-media performance
  • Datastudio
  • Supermetrics

Blog

Through my collaborations I accompany brands, I vulgarise the terminologies via my articles to make the process accessible to everyone. The goal is to give a certain autonomy to the structures in the maintenance of the website.